VISIT SITE
Interactive
DelMonte Magnificent Melon
Mag Melon could be one of the juiciest melons on earth. Here we did a juicy site to convey that.
Magnificent
Magnificent website for a melon.
DelMonte needed a microsite for another product launch / reintroduction. In this case their Magnificent Melon line of products. The goal here was a microsite with content management, product locator, promotion and awareness.
- Interactive Creative Direction
- UX and IA Planning
- Project Management
- Strategy
- Senior Producer
Microsite
It's time for a better melon.
The goal of this site was to be a future hub for information about this product line and its benefits.
With social tie-ins, influencers, and a digital ad buy with retargeting increased traffic and a more prominent place in the melon decision-making process would be assured.
